DoubleCat Search, 1 april 2013


DoubleClick, een onderdeel van Google kondigt op 1 april 2013 DoubleCat Search aan, een nieuwe interface. "Over the past year, we’ve seen tremendous growth in cat-related online activity", "Cats populate just about every corner of the internet. With DoubleCat Search, we wanted to design a UI that aligns with a tech-savvy user’s natural affinity toward cats, to deliver the most intuitive, LOL-worthy search management experience".

With the introduction of DoubleCat Search, ailurophiles everywhere can now take advantage of a new and improved UI with some serious cattitude. In de komende weken zal het team van DoubleClick of DoubleCat nog de onderstaande features gaan uitrollen.

  • Laser pointer alerts. Red dots move across the screen and guide you to campaign errors you may have missed. With better error management, be ready to pounce on any needed fixes to ensure your search campaigns always land on their feet.
  • New bid strategy: maximize cheeseburgers. Now you can haz cheeseburger – and then some! With our new maximize cheeseburgers goal, gain greater visibility, increase CTR, and never go hungry again.
  • Upload paw prints via API. In addition to the ability to upload and reinstate conversions using our Event API, you’ll soon be able to upload paw prints onto your reports – making it authentically look like a cat has walked all over them.